This message focuses on the negative physical appearance associated with indoor tanning, like wrinkles and an orange skin tone. Young, white women in the study responded to the idea of preventing damage to their skin.


Go to our YouTube channel @upennprc to view the videos connected to each of the messages used in the Skin Cancer Communication Project.


TRANSCRIPT: “What if you could see into your future? What would it look like? If you indoor tan, your future could have wrinkles and age spots. (gasp!) That’s because indoor tanning damages your skin, causing premature aging, and even skin cancer. Protect your future. Protect yourself against skin damage and skin cancer. Don’t use tanning beds.”