On Thursday, February 25, NEJM Catalyst produced a live web event titled Patient Engagement: Behavioral Strategies for Better Health. Hosted by the Center for Health Incentives and Behavioral Economics at the University of Pennsylvania, the event provided expert insight and real-world examples on ways to improve the quality and value of health care through patient engagement.
The event featured eleven preeminent business and clinical experts, with in-depth knowledge of behavioral psychology, habit formation, behavioral economics, and social marketing, who provided scalable, actionable ideas on how to motivate patients to take an active role in optimizing their health. Experts shared their perspectives on ways to change patients’ health behavior across a wide range of clinical contexts.
“As health care leaders and clinicians see more and more how the pressures to improve patient outcomes are driving health care organizations’ interests, it’s important to think broadly about how we influence patient behavior and how that helps to keep people healthy,” said Kevin Volpp, MD, PhD, Director of the Center for Health Incentives and Behavioral Economics; Vice Chairman for Health Policy, Medical Ethics and Health Policy; and Professor of Medicine, Medical Ethics and Health Policy and Health Management, Perelman School of Medicine and the Wharton School, University of Pennsylvania, UPenn PRC Director, and Lead Advisor for NEJM Catalyst.